Creator outreach, no fluff.

A subscriber count tells you almost nothing about whether you can actually get in touch with someone. That's the gap most creator databases leave open: a huge list of names and no way to act on it.

Search results in TenacReach are sorted with public-email creators first by default, since that's the fastest path to a reply. When a creator hasn't published a business email, we don't leave you with a dead end, we show their public website or social profile instead, so there's always a next step.

One thing worth knowing: enrichment (the process that finds these contacts) takes a little time to run after a search completes, especially for larger result sets. Give it a minute and refresh, the emails fill in as they're found rather than all at once.

Most brands default to a flat sponsorship fee because it's simple: pay a set amount, get a video. But for digital products especially, a revenue-share deal often works out better for both sides, and it's less risky for you upfront.

A 50/50 split is a reasonable starting point for a digital product: the creator earns per sale they drive, you pay nothing if the video underperforms, and a creator who genuinely believes in the offer has real incentive to push it well. Flat-fee sponsorships make more sense for brand awareness plays, or with larger creators who won't do rev-share deals at all.

TENI factors this into its answers: ask it about a specific search result and it'll tell you whether that creator's size and niche fit a rev-share arrangement or a straight ad buy better.

If you ask for parenting creators, you want parenting creators, not parenting plus five adjacent categories you never mentioned. Early versions of TENI were too eager to widen a search "to be helpful." That's fixed: name a niche and TENI searches exactly that niche.

Broadening still has a place, just not by default. If you describe a product or a business instead of naming a niche outright ("I sell a budgeting app for new parents"), TENI will reason through which niches are the best fit and suggest them, because in that case you're asking for a recommendation, not narrowing a search you already made.

Match score is a weighted read on subscriber count, engagement rate, upload consistency, and how closely a creator's stated category lines up with your search, not a magic prediction of sales. We're upfront about that because a lot of tools dress up a simple heuristic as "AI-powered forecasting," and we'd rather you trust the number for what it actually measures.

High engagement relative to subscriber count is usually a better signal than raw reach. A creator with 80K subscribers and a consistently active audience will often outperform a 1M-subscriber channel with low engagement, for outreach purposes specifically. Use match score to shortlist, then read the profile before you commit to anything.